Ten weeks of posting every Saturday. Not willpower, not discipline—I built a system. Test Monday, write Wednesday, draw Thursday, use AI for distribution Friday, publish Saturday. The rhythm that finally made consistency possible.

Most of us set revenue targets based on feelings, not math. When I used Claude to reverse-engineer my £5,000 goal into actual sales, the numbers were brutal. Here is the 5-minute validation framework that stopped me from wasting months building for the wrong timeline.

I had data-driven goals for 2026. Then Claude asked one question: "What needs to be true for this March launch to work?" The answer exposed that I was about to repeat the exact pattern that cost me £210 and 200 hours in 2023.

Most goal-setting advice tells you to either follow the data or follow your dreams. But neither alone works. I needed something that could hold both at once: the numbers, the reality, the patterns… and also the ambition, the dream version of the business, the part of me that wants more. The framework has to let them fight it out.

I uploaded my 2023 business data into Claude and asked it to show me what actually happened. I already had theories. I wasn't good at marketing. I needed better sales skills. The timing was off. Claude looked at the data and said: "You built a mini-department store before you had a single proven bestseller." Then it showed me numbers I'd been telling myself didn't matter.

I'd been using ChatGPT for over a year when I realized it was agreeing with me too much. So I asked Claude to roast my ideas instead. What I got was sharp, sarcastic, and uncomfortably accurate - and exactly what I needed. Turns out I didn't need a better assistant. I needed pushback.

When you've got one day to refresh your portfolio and a toddler who doesn't care about your deadlines, you get creative. Here's what happened when I handed the mockup work to ChatGPT and discovered where AI actually saves time—and where it absolutely doesn't.

The real question isn’t “what should I work on today?” but “how do I move long-term projects forward when I only have 90 unpredictable minutes a day?”.

Creativity doesn’t disappear when life shifts, but the shape of your work has to. If your capacity shrinks, your systems need to shrink too. You can’t run a pre-baby, pre-burnout business on post-baby time.

Embroidery has always been a part of my creative journey, but it wasn’t until recently that I truly embraced it as a medium to enhance my illustrations. From experimenting with embroidered paper to stitching directly onto fabric, I’ve found new ways to bring depth, texture, and life to my artwork. Join me as I share my journey of integrating embroidery into my illustration work—challenges, discoveries, and all!

Looking for holiday gift inspiration? Discover what I’m gifting my family and friends this Christmas! From thoughtful, practical gifts to fun surprises, I’m sharing my ideas for everyone—from kids to teachers to my own wishlist.

In this blog post, I share the story behind my ice cream tea towel. Inspired by summer memories, this towel features vibrant illustrations that evoke a sense of nostalgia and joy. Join me as I delve into the creative process of bringing this idea to life.

Discover Kitschen, a playful tea towel collection blending retro charm with modern kitchen decor. Perfect for adding a bold, fun touch to your space or gifting to loved ones.

In this post, I dive into how my relationship with sketchbooks has evolved over the years. From feeling intimidated by the blank pages to finding joy in using them for creative challenges and brainstorming collections, I share how sketchbooks have become an essential part of my artistic process. Whether you’re new to sketchbooks or looking for fresh inspiration, this is a glimpse into how I’ve learned to embrace them as a tool for growth and experimentation.

In this blog post, I share the story behind my ice cream tea towel. Inspired by summer memories, this towel features vibrant illustrations that evoke a sense of nostalgia and joy. Join me as I delve into the creative process of bringing this idea to life.

A simple pickled onion recipe to add to salads, stews and any dish that needs an extra zing.

Easy suggestions on how to embrace spring cleaning in a way that works for you.

Easter is all about making magical memories, and a creative egg hunt can make the day even more special. Discover fun ideas and non-chocolate treats to include in your child’s Easter basket, plus grab a free printable to set up your own Easter Egg Hunt trail!

My weekday go to breakfast smoothie.

Struggling to stay organised? Discover seven simple yet effective ways to plan your week, prioritise tasks, and maximise productivity—without feeling overwhelmed. Get my best time-management strategies and free weekly planner printable!